View as competitor shows the same figures as the Overview, for one of the brands you track. Use it to see a competitor the way you see yourself.
How to use it
Pick a brand from the row of buttons at the top. Your own brand is marked (you). The filter bar works as on the Overview, so the figures cover the same engines, market and period.
What it shows
- Visibility, Cited as a source, Share of voice, Position and Sentiment, defined in What each figure means. Visibility also shows the brand's rank, such as "2nd of 6".
- Visibility by engine, with the strongest and weakest engine for that brand.
- Prompts, split into Named most and Named least. For a competitor, each prompt also shows your own visibility beside theirs ("You 20%").
What to do next
Look at where the competitor is named most and you are not. Those prompts are the clearest places to gain ground. Then open the Competitors page to see which sources name them there.